...or is it finding the time?
I was sitting here this morning, scrolling through the last few weeks of posts on my blog, and I noticed that... short of writing reviews... I've been slacking off on actual content.
Which is quite funny, really, because Tara from booksexyreview and I have been discussing this exact topic quite a bit over the last month or so.
What stimulated all the talk? Well, to be honest, it was the birth of The Reading Ape's Book Blog UnCon (which is taking place on the same Monday as BEA's Book Blogger Con) and its call to bloggers for prospective sessions that got the conversation started. Our slightly obsessive love and passion for building content and developing blog-worthy ideas has kept the discussion-ball a'rollin'.
See, for me, content ideas always come fast and furious. I find I'm never short of cool new series to kick off. But the series I envision typically rely almost entirely on content from publishers and authors. Why? Well, partly because I'm incredibly fascinated with what goes on behind-the-books. So I develop ways in which I can gather information from people in those fields and showcase it here on the blog. But I also do it because I really don't have the time to sit and write out my own content. I'm sure my hard core followers have noticed this habit of mine by now, yes?
Over the years, I hope you'll agree that I've had some really fun series kicking around the blog: "What I Want to Know" where bloggers, authors, and publishers were questioned on a different topic each week; the Indie Spotlights where publishers and bloggers are thrown under the stage lights and given carte blanche to share whatever they wish with TNBBCer's; Indie Book Buzz's like this one, where publishers dish on the upcoming books they are most excited to publish... among many others.
The Insatiable Booksluts is a great example of a blog that develops timely, intriguing, and engaging self-content. They use what they see and hear in the news, on Twitter, and in similar social media sites to snag content and then go on lovely rage-rants that make my heart swoon and my brain hurt! These are the types of blog posts I wish I had the time and energy to write, but lo! I do not.
Some bloggers seem to rely heavily on meme's to generate new weekly content. For my own personal reasons, I steer clear of meme's. However, I can see their appeal - without a doubt, meme's are excellent community builders.
Others do nothing more than review books.
The great thing about all of this? Content is content. It doesn't really matter what it is -reviews, interviews, vlogs, meme's, series - what matters more is where you're getting it from and why you choose it.
So, Tara and I are proposing an Uncon group session focusing on open discussion about just that:
- Blogger/Publisher relationship: who decides what is buzz-worthy?
- Deciding what to review
- Beyond the "Review": finding and developing new content.
Hopefully you find this subject matter as intriguing as we do!!